The final phase of the sales funnel is closing the sale. This is when you take all of the information and turn it into a purchase. You need to be able to clearly and concisely explain why your product or service is the best option for the customer. You also need to be able to address any objections that they may have.
The final phase of the sales funnel is closing the sale.
Closing the sale is often seen as the final, and most important, phase of the sales funnel. After all, without a closed sale there is no commission or income to be earned. However, to close a sale successfully takes more than just an understanding of your product or service. It also requires an understanding of human behavior and answered any objections a prospect may have about your offer. Many times, prospects will give you signals that they are interested in what you have to say but need some help getting over the finish line.
This is when you take all of the information and turn it into a purchase.
The final phase in the sales funnel is referred to as closing the sale. This is when you take all of the information and turn it into a purchase. The key to successful selling is understanding your customer and what they want or need. Take the time to get to know them, their likes and dislikes, wants and needs. Find out what motivates them so that you can offer a solution that meets their needs.
You need to be able to clearly and concisely explain why your product or service is the best option for the customer.
If you’re in sales, then you know that the final phase of the sales funnel is when you need to be able to clearly and concisely explain why your product or service is the best option for the customer. This can be a make or break moment, which is why it’s so important to be prepared. Here are some tips for closing the sale and ensuring that your product or service comes out on top.
You also need to be able to address any objections that they may have.
The final stage of the sales funnel is when you need to close the sale. This is where you provide a solution to the prospect’s problem, and then ask for their business. You also need to be able to address any objections that they may have. After all, if they’re not sold on your solution, they’re not going to buy it. Prospects will often have questions or concerns at this stage of the process, so it’s important that you’re prepared to answer them.
Techniques related to closing the sale
The goal of sales is to achieve a phase of closeness with a potential customer that will result in a sales agreement. However, this is sometimes the most difficult phase and there are a number of techniques related to closing the sale, as pointed out by prof. Geoff Lancaster:
Basic closure is the simplest because it simply consists of filling out an order form, but it is assumed that the customer wants to buy. If, however, the seller is unsure about the customer’s decision to buy at this stage, then this could be a high-risk strategy, as it could well “scare the customer” in the event of a larger purchase.
Trial closing is perhaps better than basic closing because it tries to test a customer’s willingness to buy by asking questions like, “If you were to buy, would you pay in cash or on credit?”
An alternative choice is the case when the seller, after receiving signals, tries to close the sale by offering an alternative choice – “Would you like in black or white?”
Presumed closing of sales is another variation that assumes that the customer will buy and the seller asks questions such as: “Where and when do you want the goods to be delivered?”
Puppy dog technique comes from the idea that if you give a little dog to someone for care, say two weeks, then they won’t want to part with it when you go get it. The same philosophy has been adopted for goods that can be briefly offered for free use.
Sharp angle is a technique used by the seller when the customer requests information such as: “What is the delivery time?” The seller would then respond with something like: “Which delivery time suits you?” When the potential buyer responds, the seller responds by saying: until then, will you send the purchase order? ‘
“Summary” question is technique which is used when the customer is careful before sending the order. Then the seller will try to isolate the cause of the resistance by asking questions such as: “Is it about quality?” – “No!” – “Does the price not match?” – “No!” “Is the delivery time too long?” – “No! ”. ..and so on, until the cause of the resistance is isolated. It can then be concentrated as part of the sales process in an attempt to sell the goods.
A similar situation is when the seller listens to what the customer is saying and if this relates to an experience (usually bad) about the product being sold, the seller then brings, as part of the conversation, another story related to a good experience about the product.
Closing by concession is usually held near the end as the final negotiating part. This means keeping the final concession in reserve before an agreement is reached, and in the expectation that this will conclude the sale.